Interviewing entrepreneurs in China: A famous ambassador for Italian brands in China
China Paradigm interviewed Carlo Dragonetti, head of digital and communication at The Italian Trade Agency, to learn more about how to promote Italian brands in China, the reputation of Made in Italy and the surprising story of Carlo as a foreign KOL in China.
Interviewing entrepreneurs in China: A revolutionary online marketplace in the event market in China
China Paradigm interviewed Julien Delerue, the founder of 1000Meetings, an online marketplace in China for event venues, to understand the current trends in the event market in China and how to start a business in China with the right sales strategy.