Launching a brand on an e-commerce platform in China can seem a daunting process: China Paradigm podcast #110 with Josh Gardner from Kung Fu Data
In this episode, we talked to Josh Gardner, who is an American entrepreneur. He first came to live and work in China 25 years ago. Josh Gardner has a background in anthropology where he studied ethnic minorities in Yunnan, before going into logistics and then e-commerce. Josh Gardner became the co-founder and CEO of Kung […]
SaaS solutions for social media management for companies in China: China Paradigm podcast #109 with Alex Duncan and Alex Li from KAWO
In this episode, we talked to Alex Duncan and Alex Li who are co-founders of KAWO, an enterprise social media software (SaaS), to gain more knowledge about social media management for companies in China. Listen to the full episode on Youtube, Apple Podcast, Spotify, Soundcloud, or Ximalaya. Leveraging SaaS in Weibo, WeChat and Douyin marketing Carried by their vision […]
Serve cloud system management in China as a foreign company
China Paradigms interviewed Steve Mushero, the CTO of YunChang Technology, to discuss China’s cloud industry and how does YunChang provide services about cloud system management in China.
Deep dive into the Chinese Spa industry
China Paradigm interviewed Johnny Chang, the founder of Spa Solutions Training and Management Consultancy Ltd., Shanghai. With more than 20 years of experience in the Chinese Spa industry, Johnny is a true expert and strategist of the Chinese spa market and he gave a thorough introduction of the sector from market segmentation, revenue streams, to […]
Exploring brand intelligence in China as a design agency
China Paradigm interviewed Matthieu Rochette-Schneider, the Greater China General Manager of Centdegrés to discuss brand intelligence in China and how they design for the Chinese beauty industry.
Providing etiquette classes in China to executives, the wealthy, and luxury brands
China Paradigm interviewed Guillaume Rué De Bernadac, CEO and founder at Académie de Berandac, which providing etiquette classes in China, where he discusses the core clients of his company as well as the various platforms they use as a B2C and B2B business.
Differentiation and targeting a niche in the invisible orthodontics market in China
China Paradigm interviewed Lucas Englehardt, CEO and co-founder of xixilab, a local Chinese company specializing in teeth aligners and home teeth whitening. He tells us what differentiates his company from the rest of the invisible orthodontics market in China and how he applies his experience from previously managing a food delivery platform.
The substance of restaurant branding in China
China Paradigm interviewed Philippe Ricard, the founder of La Creperie and La Cabane restaurants based in Shanghai, Hong Kong, and Ho Chi Minh City. In this China business podcast, the French entrepreneur discusses how he manages French creperies in Asia, restaurant branding in China, and tells us more about the coronavirus’s impact on his restaurants […]
The ins and outs of sales coaching in China
China Paradigm interviewed Yoann Delwarde, CEO and co-founder at Infinity Growth. In this business podcast, our guest throws light on sales coaching techniques and public speaking experience in China. So, ready to learn how to achieve sales success in Shanghai?
Localization to the Chinese market is key, according to top China e-commerce Tmall Partner
China Paradigm interviewed Dr. Renata Thiébaut, one of the first experts in the cross-border e-commerce field in China. As head of business intelligence at Web2Asia, a China e-commerce Tmall partner (TP), she shares her experience in strategizing the online business of companies entering China, particularly in localization to the Chinese market.