A local provider of marketing automation solutions in China on a SaaS basis: China Paradigm #119 with Kai Hong
Kai Hong founded JINGdigital in 2014. JINGdigital is a CRM platform providing clients with digital optimization tools and solutions in Marketing Automation in China. They help international clients to communicate effectively with consumers on WeChat. Essentially, they help brands to define their target market better. Then, JINGdigital reaches out with tailored content to those consumers […]
Rodney Evans has since built a world-class photography and media production studio in Shanghai. In 2005 he came to China as a photographer. Work was plentiful because the market was undeveloped relative to the West. In 2008, he was on the verge of opening his own studio in Shanghai. Due to the global financial crisis, […]
China Paradigm interviewed Liang Sun, an experienced businessman and founder of a B2B sales and marketing service in China, Generate. He discusses how he manages his network of independent salespeople as a consultancy for European companies across various sectors.