Designing golf clothing for the Chinese market

Apparel manufacturing in China

Designing golf clothing for the Chinese market China Paradigms interviewed Guillaume Sergent, founder, and CEO at Ailion Golf, to discuss the golf industry in China and how he designed golf clothing for the Chinese market.

Interviewing entrepreneurs in China: How to manage hundreds of retail stores in China

retail stores in China

China Paradigm interviewed Stephane Torck, founder and CEO of the Asian Market Development Company, to learn more about fashion retail in China, his experience introducing brands to low-tier cities and partnering with local distributors and franchises. You will also learn the key success and failure factors of introducing brands to China.