Localization to the Chinese market is key, according to top China e-commerce Tmall Partner
China Paradigm interviewed Dr. Renata ThiƩbaut, one of the first experts in the cross-border e-commerce field in China. As head of business intelligence at Web2Asia, a China e-commerce Tmall partner (TP), she shares her experience in strategizing the online business of companies entering China, particularly in localization to the Chinese market.
Interviewing entrepreneurs in China: Establish an O2O platform for start-ups in China: connect all entrepreneurs and make progress together
China Paradigm interviewed Luis Sarre, the co-founder of Free Entrepreneurs and chief innovation officer at Innovatio, to get a clue on his impressive O2O platform for start-ups in China, and learn about his prospect for technology innovation in China.
Interviewing entrepreneurs in China: Israeli technology companies in China: low profile but highly professional
China Paradigm interviewed Rami Blachman, the founder of China Israel Innovation Accelerator and business advisor at AgriNation Venture Capital, to have a comprehensive knowledge of Israeli technology companies in China, to best identify the emerging markets in China, and to look into the market strategies in various Chinese cities.
Interviewing Entrepreneurs in China: Boost luxury lifestyle branding in China with AI technology
China Paradigm interviewed Clare Cheng, a pioneer of AI-driven luxury branding to talk about luxury lifestyle branding in China, Chinese AI-based software, and more.
Interviewing entrepreneurs in China: How to operate impressive content creation on Douyin
China Paradigms interviewed Fabian Ouwehand, the founder and growth director of UPLAB to learn more about the process of content creation on Douyin and managing KOLs under Douyin.
Interviewing entrepreneurs in China: Out of the box WeChat solutions in China
China Paradigm interviewed Clement Ledormeur, the general manager and partner at 31Ten to share with you his insights about useful WeChat solutions in China and learn how to create WeChat web-APP.
Interviewing entrepreneurs in China: The essential steps to take to develop effective digital marketing strategies in China
China Paradigm interviewed Thomas Nixon, the co-founder of Qumin, to talk about how he develops innovative digital marketing strategies in China and how he is helping Chinese brands to grow overseas.
Interviewing entrepreneurs in China: The ultimate guide to open an online store on Tmall
China Paradigms interviewed Michael Simonet, the founder of Alea E-commerce, a consulting agency specialized in Chinese online marketplaces, to learn how to open an online store on Tmall successfully.
Interviewing entrepreneurs in China: Everything you need to know about paid search in China
China Paradigm interviewed Alvin Foo, the managing director of Reprise Digital, a New York-based digital agency specialized in SEO in China, to learn the current state of paid search in China and the U.S. and how businesses from the Chinese E-commerce market should allocate their ad cost in China.
Interviewing entrepreneurs in China: The ultimate way for businesses to run effective social campaigns in China
China Paradigm interviewed Adrien Fabry, the general manager of Phoceis Asia, a leading agency providing social media strategies in China, to learn how to create successful social campaigns in China on different social platforms.