Interviewing entrepreneurs in China: Ad tech in China is reshaping the online landscape
China Paradigm interviewed Shimi Azar, the general manager of Spotad, a unique provider of ad tech in China, to learn everything behind the rising ad tech in China which is redefining online advertising in China.
Interviewing entrepreneurs in China: A famous ambassador for Italian brands in China
China Paradigm interviewed Carlo Dragonetti, head of digital and communication at The Italian Trade Agency, to learn more about how to promote Italian brands in China, the reputation of Made in Italy and the surprising story of Carlo as a foreign KOL in China.
Interviewing entrepreneurs in China: What are the secrets of foreign Tech companies in China
China paradigm interviewed Andrei Prokhorovich, the founder and General Director of Eurasia Development Ltd. Listening to his views on what barriers foreign tech companies in China face when entering China Tech market and to figure out how they can succeed.
Interviewing entrepreneurs in China: How to leverage XiaoHongShu in China?
China Paradigm interviews Miro Li, co-founder of Double V. Consulting, a consulting firm helping foreign brands master e-commerce in China through XiaoHongShu, a popular e-commerce social media app in China. Miro Li shares how international brands enter China and how to leverage XiaoHongShu in China.
Interviewing entrepreneurs in China: Understanding word of mouth marketing and lead generation in China
Lead generation in China China Paradigm interviewed Olivier Vérot, co-founder of Gentleman Marketing, to discuss the hot topics of word of mouth marketing, SEO, SEM, and lead generation in China.
Interviewing entrepreneurs in China: Using Chinese mobile payment methods to facilitate trade between China and Europe
Chinese mobile payment methods overseas China Paradigm interviewed Annie Guo, the founder of SilkPay, to understand how foreign companies can attract and sell to Chinese consumers thanks to Chinese mobile payment, especially when they are traveling overseas.
Interviewing entrepreneurs in China: Analyzing influencer marketing and live streaming in China
China Paradigm interviewed Lauren Hallanan, VP of Livestreaming at The Meet Group, to decipher the myth of Chinese influencers and discuss the latest innovations in the live streaming industry in China.
Interviewing entrepreneurs in China: Understanding Digital Signage in China
China Paradigm interviewed Dmitry Shklyar, the founder of three tech companies in China, to learn a little more about Digital Signage in China, what it means, the link with VR and AR in China and the future of interactive technologies in China.
Interviewing entrepreneurs in China: Succeed in HR in China by offering the best Chinese CVs
The business culture of China: Chinese CVs China Paradigm interviewed Pauline Lahary, founder of a CV business in China and France to understand the recent HR developments and more generally HR in China, the differences between Chinese and European candidates and the best practices to launch a website in China.
Interviewing entrepreneurs in China: How to improve employee training in China
China Paradigm interviewed Matthew Spriegel, founder and CEO of Atiom, a mobile app to improve employee training in China, to have a better understanding of human resources in China and to understand how online training can be more beneficial than traditional training.