China Paradigms Podcast and Vlog
China Paradigm Podcast and Vlog by daxue
China Paradigms interviewed Fabian Ouwehand, the founder and growth director of UPLAB to learn more about the process of content creation on Douyin and managing KOLs under Douyin.
Continuer la lecture de « Interviewing entrepreneurs in China: How to operate impressive content creation on Douyin »
China Paradigm interviewed Clement Ledormeur, the general manager and partner at 31Ten to share with you his insights about useful WeChat solutions in China and learn how to create WeChat web-APP.
Continuer la lecture de « Interviewing entrepreneurs in China: Out of the box WeChat solutions in China »
Daxue Consulting interviewed Ashley Galina Dudarenok, an Amazon best-selling author and the founder of Alarice and ChoZan, to understand the current Chinese social media landscape, the challenges of doing business in China and learn the best content strategy for thought leadership and personal branding in China.
Continuer la lecture de « Interviewing entrepreneurs in China: How to create successful personal branding in China »
China Paradigm interviewed Lauren Hallanan, VP of Livestreaming at The Meet Group, to decipher the myth of Chinese influencers and discuss the latest innovations in the live streaming industry in China.
Continuer la lecture de « Interviewing entrepreneurs in China: Analyzing influencer marketing and live streaming in China »
How to work with KOLs in China
China Paradigm interviewed Elijah Whaley, CMO at PARKLU, a KOL marketing agency in China, to understand the specificities of the world of influencers in China, called the KOLs in China. This episode reveals the differences between influence marketing in China and the West as well as good practices for working with KOLs in China in terms of budget, selection, ROI…
Continuer la lecture de « Interviewing entrepreneurs in China: The best practices for working with KOLs in China »
China Paradigm interviewed Jenny Chen, co-founder, and COO of WalkTheChat to understand better the social media landscape in China and to figure out how to leverage social media in China and the real differences between a content strategy on Wechat, Weibo, Pinduoduo, Douyin…
Continuer la lecture de « Interviewing entrepreneurs in China: Wechat, Douyin, Weibo, how to best leverage social media in China? »