Interviewing entrepreneurs in China: The great challenges of public relations in China
China Paradigm interviewed Augustin Missoffe, managing director Asia-Pacific at Hopscotch Group. Our China Paradigm’s guest is a Chinese and Asian market expert with a decade of experience in China and more to come. In the course of the interview, Augustin Missoffe discusses public relations in China and what it takes to gain visibility in China. In this business podcast, you will learn more about digital and experiential marketing in China.
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China Paradigm interviewed Hammer Guan, the founder of Youbangxin, a Chinese application for freelancers reshaping China’s sharing economy. During the interview, Hammer Guan helps us understand the challenges but also the numerous opportunities of freelancing in China. Also, Guan shares his expertise on China’s sharing economy and comments on the future of freelancing in China.
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China paradigm interviewed David Ammerschlaeger, a consultant and psychologist active in the industry of psychotherapy in China. During the interview, the now-experienced psychologist discusses China’s psychological therapy market and help us understand the ins and outs of mental therapy in China. By dint of his knowledge and expertise in the field, David Ammerschlaeger provides a comprehensive overview of the challenges that the industry faces and draws parallels between the practices in China and the one in the West.
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China Paradigm interviewed Eloi Gerard, CEO and co-founder of CrowsNest, to understand better China’s VR market and the applications of immersive video content in China. In the interview, Eloi Gerard shares his expertise on the Chinese VR ecosystem, the digital adoption in China, some of CrownsNest’s case studies and also discusses the challenges faced by entrepreneurs in this industry.
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Video marketing in China
Daxue Consulting interviewed Carlotta Godio, FLATMIND’s co-founder and General
Manager (GM), to discuss how her company produces video content in China, to understand how video marketing in China
is different from Western countries as well as to share some thoughts on the
evolution of the video industry in her new resident country.
China’s technology and startup scene
Daxue Consulting interviewed John Artman, Editor-in-Chief for TechNode’s English, to understand better the Chinese Tech media industry and China’s technology and startup scene. In this interview, John Artman shares his knowledge on the Chinese media tech scene and gives us insights on various topics including the difference between podcasting in China and Western countries and the impact of the media censorship in China for tech media businesses.
China Paradigm interviewed Sandrine Delabrière, an experienced marketing and innovation consultant who came to China and launched Pourquoi Pas. With Sandrine Delabrière, explore the cooking business in China and learn more about how China innovation’s approach is different from the Western one.
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Leverage China’s gaming industry
China Paradigm interviewed Vincent Ghossoub, a cultural-oriented entrepreneur in China who perfectly leverages China’s gaming industry by founding Falafel Games in order to develop games in China targeting the Middle East.
Sustainability in the fashion industry
China Paradigm interviewed two fashion industry experts, Kanchan Porta-Panjabi and Kate Padget-Koh, founder of Fashionable Futures. They explain to us how their Hong Kong-based fashion consultancy is bringing sustainability in the fashion industry and awaken the fashion consciousness of Chinese consumers and beyond.
Continuer la lecture de « Interviewing entrepreneurs in China: Disrupt and bring sustainability in the fashion industry »
Mentorship platform in China
China Paradigm interviewed Greg Nance, an entrepreneur and ultramarathon runner who co-founded Dyad.com. Greg Nance shared how his student path led him to engage in private mentorship in China by creating a platform for students to help them access the world’s best universities and reach their dreams.